Walgreens - free+pure

Role: Associate Creative Director: Creative team mentorship, strategic brand alignment, partnering with stakeholders, in studio photo shoot, on set video production, and product package rebrand

Media: Cohesive multichannel assets, digital marketing and social media content, product package design, retail merchandising, in-store engagement

Walgreens free+pure line of products are free from artificial flavors, colors, and preservatives, and are non-GMO. They are designed to appeal to customers who want to avoid these additives in their vitamins, supplements, and other health products. The brand includes products like pain relievers and other over-the-counter medications.

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